Meta Ads · Google Ads · Full-Service Marketing

Your Marketing Partner
for Service Businesses.

I partner with service businesses to build marketing systems that generate consistent leads — Meta Ads, Google Ads, and everything in between.

Plans from $950/month  ·  Ad spend is separate  ·  No setup fees

Why Valso
Typical Agency
Valso
6-month contracts
Month-to-month
Account managers
Direct line to me
Ad spend markup
You pay platforms
Vanity metrics
CPL-focused only
Cookie-cutter ads
Custom to your niche
Home Services & Construction · Automotive · Beauty & Aesthetics · Health & Professional Services · B2B · Fitness & Education · Home Services & Construction · Automotive · Beauty & Aesthetics · Health & Professional Services · B2B · Fitness & Education ·
What I Build For You

Everything Your Campaign Needs to Perform

I handle the full picture — from strategy and creative to launch and optimization. Meta, Google, landing pages — one partner, no gaps.

Plans starting at $950/month — see pricing ↓
📢

Meta Ads Management

Full campaign setup and management on Facebook & Instagram — targeted to your service area, built to get leads, not likes.

🔍

Google Ads Management

Search campaigns that put you at the top of Google when someone in your area types exactly what you offer — ready to hire, right now.

🎬

Ad Creative Production

Videos, graphics, and ad copy — everything your campaign needs to stop the scroll and convert.

📋

Lead Tracking & Forms

Custom lead forms and full conversion tracking — every call, click, and form fill counted and reported.

🌐

Websites & Landing Pages

High-converting pages built to turn your ad traffic into booked jobs — no generic templates.

📈

Ongoing Optimization

Daily monitoring and adjustments to keep your cost per lead as low as possible, week over week.

The Process

Here's Exactly What Happens When You Sign On

No mystery. No 6-month onboarding. Here's what the process actually looks like.

01

Discovery Call Week 1

I learn about your business, your goals, and your market. I figure out exactly who to target and what's going to make them reach out. You walk away with a clear picture of the campaign before we spend a dollar.

02

Landing Page or Website Build Week 1–2

Before a single ad runs, I build the page your traffic lands on. Custom-built to convert — not a template. You review and approve before we move to the campaign.

03

Campaign Build Week 2

I build your full campaign: ad copy, creatives, targeting, and audience structure across whichever platforms we're running — Meta, Google, or both. You review and approve before anything goes live.

04

Launch, Optimize & Scale Week 3–4

Once live, I monitor daily. I kill what's not working, scale what is, and send you a clear weekly report. 30 days of management, then a clear review of results. You focus on booking the jobs. I focus on bringing them in.

🛡️

10 Qualified Leads in 30 Days
or Your Money Back

I'm confident enough in my work to back it with a full refund. If I don't deliver 10 qualified leads in 30 days, you get every dollar back — no questions asked.

Pricing

Simple, Transparent Pricing

No setup fees. No hidden costs. Ad spend goes directly to Meta or Google — not to me. All prices in CAD.

Meta Ads
$950/mo
CAD · Ad spend separate
  • Facebook & Instagram campaign setup
  • Scroll-stopping ad creative & copy
  • Local audience targeting & testing
  • Lead form setup & optimization
  • Custom landing page or website — included
  • Weekly performance reports
  • Direct access to me — always
  • Month-to-month · Cancel anytime
Book a Free Strategy Call →
Google Ads
$1,050/mo
CAD · Ad spend separate
  • Search campaign strategy & setup
  • Keyword research & match type targeting
  • High-converting ad copy & extensions
  • Captures people actively searching now
  • Custom landing page or website — included
  • Weekly performance reports
  • Direct access to me — always
  • Month-to-month · Cancel anytime
Book a Free Strategy Call →
🖥️
Landing page or website included in every plan. Before your ads go live, I build the page your traffic lands on — fully custom, built to convert. No extra charge.
The Numbers

Real Campaigns, Real Results

Meta Ads results screenshot showing 62 leads in 30 days for a heating lines campaign
62 leads in 30 days · $7.29 per lead
ML Gouttières et Services · Heating Lines
Meta Ads results screenshot showing leads increasing from 43 to 70 while cost per lead drops from $10.70 to $6.58
43 → 70 leads · CPL dropped $10.70 → $6.58
ML Gouttières et Services · Gutters & Home Services
Meta Ads results screenshot showing cost per lead down 26% and 40% more leads for a roofing company
Cost per lead down 26% · 40% more leads, same spend
Toiture JFL · Roofing
Is This You?

Who This Is (And Isn't) For

I only take on partners I genuinely believe I can help. Here's how to know if that's you.

This is for you if

  • You run a service business — home services, trades, health & wellness, automotive, B2B, or similar
  • You're getting inquiries but want more, consistently
  • You're ready to invest in a monthly management fee starting at $950
  • You can follow up on new leads in under an hour, not a few days
  • You want a clear weekly report, not vague promises

This isn't a fit if

  • You're not ready to commit to an ongoing ad budget yet
  • You can't keep up with more calls or bookings right now
  • You're shopping for the cheapest option, not the best one
  • You want a one-time website with no ongoing ads
  • You're looking for a quick fix instead of a real system
Client Results

What Clients Say

★★★★★

"Great service and always finds effective solutions. Very professional, reliable, and easy to work with. He takes the time to understand his clients needs and makes sure the job gets done properly. Highly recommend."

ML Gouttières et Services
Gutters & Home Services · Montreal
★★★★★

"Had a great experience working with this marketing company. Super professional, easy to communicate with, and they really know what they're doing. You can tell they actually care about helping businesses grow instead of just throwing random ideas around. The quality of work, attention to detail, and turnaround time were all impressive. Definitely recommend to anyone looking to take their business to the next level."

JQ Développement
Renovation Contractor · South Shore
★★★★★

"Avec Valso Marketing, tout le processus était simple et sans complication. Ils se sont occupés de tout et nous tenaient toujours au courant des résultats. Ça enlève beaucoup de stress quand on sait que le marketing est entre bonnes mains."

Toiture JFL
Roofing · Montreal South Shore

Seen enough? Let's talk about your business.

No pitch. Just an honest look at what's possible for your business. Book a Free Strategy Call →
SV
About Me

Hi, I'm Sonny.

I'm a paid ads specialist based in Montreal. I don't work for the businesses I partner with — I work with them. Together we build marketing systems that generate consistent, predictable leads — Meta Ads, Google Ads, landing pages, and everything in between. I work in both English and French.

I started Valso Marketing because I saw too many good businesses getting burned by agencies that charged a lot and delivered generic campaigns. I do the opposite: niche-specific, hands-on, and built to perform.

📸
Follow Along
@ValsoMarketing
Real campaign results, ad tips & behind the scenes.
Follow on Instagram
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Send Me a Message Instead

Fill out the form and I'll get back to you within 24 hours. No pressure, no pitch — just a straight conversation about what you need.

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FAQ

Questions You're Probably Thinking

A qualified lead is a real person in your service area who reaches out through the ad — a form fill with their name, phone number, and what they need, or a direct call. Not a random click. Not a spam submission. Not someone outside your target area. It's someone you could actually book a job with. No fine print — if I don't deliver 10 of those in your first 30 days, you get every dollar back.

Most clients start seeing leads within the first 7–14 days of launch. The first week is about finding what works — the second week is when I start optimizing based on real data. By week 3–4, your cost per lead is usually dropping. There's no magic, just fast iteration.

Advertising budget is separate from my management fee and is paid directly to Meta. I recommend a minimum of $25/day ($750/month) — that's enough for Meta's algorithm to actually find your best-performing audience and start optimizing. We'll lock in the right number for your market on the strategy call.

Not at all. I handle everything — campaign setup, ad creative, targeting, daily monitoring, and weekly optimization. You'll get a simple report every week so you know exactly what's happening. Your job is to answer the leads. Mine is to bring them in.

Meta Ads (Facebook & Instagram) reach people while they're scrolling — before they even know they need you. Great for building awareness and generating demand. Google Ads catch people the moment they're actively searching for what you offer — higher intent, ready to hire. Together they cover every stage. Most of my clients see the best results running both.

Yes — I'm based in Montreal but I work with service businesses anywhere. Everything is managed remotely, so your location doesn't matter. What matters is that you're a service business with a real offer and a market worth targeting. I work in both English and French.

I only take on partners I genuinely believe I can help. If after the strategy call I don't think ads are the right move for your business right now, I'll tell you straight — no sales pitch. And if we do work together, I back it with a full refund guarantee: 10 qualified leads in 30 days or you get every dollar back. No questions asked.

Ready to Get Started?

Let's Build a Marketing System That Gets You Leads

Book a free 30-minute strategy call. No pitch, no pressure. You'll walk away with at least 3 things you can do right now to improve your marketing — whether we work together or not.

Book Your Free Strategy Call → Still on the fence? That's fine. Book the call anyway. Worst case is 30 minutes of free marketing advice.